Almost everyone wants to get fit and stay fit. Not everyone does.

To close the gap between goals and results, people seek out equipment, coaches and supplements to help them on their journey.

Fitness is one of the best affiliate niches. It is not discretionary like a new toaster. It is evergreen and there are many products with affiliate programs.

You only get one body and most understand the benefits of being fit.

The fitness industry is broad and has many opportunities for affiliates. There are various sub-niches like fitness equipment, nutrition, coaching, and health clubs that are thriving and rewarding

According to statistics, the global fitness and health club market was valued at $86.11 billion in 2018, and it is expected to reach $131.89 billion by 2025. Also, the fitness equipment market in 2019 was valued at $11.5 billion, and estimated to be $15.20 billion by 2027.

As an affiliate marketer; whether you are just getting started or have been in the game a while, you can see that the fitness niche is very lucrative and can earn you very good income.

There are many fitness affiliate programs that you can promote, but not all of them are worth your time.

We have done the hard work for you, by researching the best fitness affiliate programs that you can get started with.

Go to our best affiliate programs page for more program reviews.

Fitness Gear Affiliate Programs

fitness equipment affiliate programs
Programs in this section are all about gym equipment, home equipment, tech fitness gears and trackers.


Commission Rate: 3%

Cookie Length: 15 days

Affiliate Info: Fitbit Affiliate Program

Fitbit is the leading company for fitness trackers. Their high tech and stylish wristbands are ideal for everyone in the fitness niche.

Their products include smartwatches, smarttrackers, smartscales and many more. In fact, it is everything smart. They completely revolutionized fitness tracking.

As an affiliate, membership is completely free and available to sites within the U.S. and Canada. You earn 3% commission for each sale, and there is a cookie duration of 15days.

Although the commission rate is small and the cookie duration short, but they have a high converting website, and you can be sure to earn pretty well. They use Commission Junction as their affiliate network, so you need to have an account in CJ.


Commission Rate: 8%

Cookie Length: 30 days

Affiliate Info: JumpSport Affiliate Program

JumpSport has been around since 1995, and have been responsible for producing safety enclosures for trampolines. They diversified into the fitness market in 2008 and have been growing strong.

Their products include backyard trampoline, fitness trampoline and office equipment like standing desk and adjustable desk.

As an affiliate you earn an 8% commission rate on new and repeat purchases. There is also a cookie duration window of 30 days.

Titan Fitness

Commission Rate: 4% – 5%

Cookie Length: 30 days

Affiliate Info: Titan Fitness Affiliate Program

Titan Fitness sells a wide range of products that includes free weights, benches, dumbbells, boxing equipment and other lifting gear and accessories.

Basically, they sell equipment for both gym and home workout.

There are two levels for affiliates; Titan Ambassador and Titan Advocate. They determine which one you are eligible for upon registration.

They give their affiliates a commission of 5% on their branded products and 4% on any other product. The cookie duration of 30 days is encouraging, as you earn from any referral within that window.

Hidrate Spark 

Commission Rate: 10%

Cookie Length: 7 days

Affiliate Info: Hidrate Spark Affiliate Program

Ever thought about how much water you should drink and when to drink it? Then you should think, Hidrate Spark. They offer the world’s smartest water bottle.

Hidrate Spark tracks how much water you should drink, and blinks to remind you to drink.

It also has an app that you can use to connect with friends. This app also tracks the amount of water you should drink daily.

As an affiliate, you earn a commission of 10% on each sale. The average order value is $68.69, and the cookie duration is 7days.

Life Fitness 

Commission Rate: 8%

Cookie Length: 30 days

Affiliate Info: Life Fitness Affiliate Program

Life Fitness produces any kind of fitness equipment that you can think of. From cardio equipment, to strength training equipment and other accessories like dumbbells, mats and resistance bands, they cover fitness equipment for both beginners and professional athletes.

Life Fitness has been around for 45 years and their equipment is trusted by best health clubs and athletic facilities over the world.

As an affiliate, you can earn 8%+ on every sale. They have a high average order value of $3,000, so you are sure of making cool cash here. There is a cookie duration of 30 days, that ensures you get delayed sales. You are also entitled to performance based bonuses and incentives.

Body Building  

Commission Rate: 5% – 50%

Cookie Length: 7-9 dyas

Affiliate Info: Body Building Affiliate Program

Body Building is one of the biggest platforms for nutritional supplements to aid fitness. They sell protein, performance supplement, weight loss supplement and others. They also sell fitness accessories and clothing.

As an affiliate, there are two ways you can earn in Body Building: the store affiliate and the body fit affiliate. In the store affiliate, you drive your referrals to their store, while in the latter, you drive referral to their BodyFit program which is a subscription plan that gives users access to fitness plans.

You earn 15% commission on new customers, and 5% commission on repeat purchases from the store affiliate. You also earn a 50% commission in the BodyFit affiliate. Cookie duration is 7 days for the store affiliate, and 9 days for the BodyFit affiliate.

Coaching/Training Fitness Alleviate Programs

fitness coaching affiliate programs
Many people have better fitness goal success when they have a coach to instruct them and push them. These are affiliate programs in the fitness coaching/training niche. Most of these fitness coaching programs are available on online platforms.


Commission Rate: 10%

Cookie Length: 30 days

Affiliate Info: TRX Affiliate Program

TRX are the founders and creators of Suspension Trainer. They provide world class fitness training for everyone by offering customers simple equipment, effective workout and education capable of transforming body-health.

What started as something small by a Navy Seal Squadron Commander has gone international, with millions of users in over 60 countries.

As an affiliate, you give 10% off incentive to your referrals for them to make a purchase, and you earn 10% commission on each purchase they make.

National Academy of Sport Medicine

Commission Rate: $25

Cookie Length: 30 days

Affiliate Info: NASM Affiliate Program

NASM has been around since 1987. They provide training programs for people who want to coach others on fitness. So it isn’t for anyone just beginning their fitness journey.

They have educated over 1.3million professional trainers in over 80 countries.

They offer certifications to fitness professionals in the following areas.

  • Personal trainer
  • Corrective Exercise Specialist
  • Fitness Nutrition Specialist
  • Performance Enhancement Specialist.
They offer a flat rate of $25 dollars to affiliates for every referral, and have a cookie duration of 30days.

This is a program that most affiliates may not be considering, which means more opportunity for you.

Ace Fitness

Commission Rate: 8%

Cookie Length: not disclosed

Affiliate Info: Ace Fitness Affiliate Program

ACE Fitness, like NASM, is a leading organization for fitness certifications for professionals who want to coach others. They offer certifications on:

  • Personal trainer
  • Group Training Instructor
  • Health Coach
  • Medical Exercise Specialist.
As an affiliate with Ace Fitness you earn 8% commission on each sale. Rakuten is their affiliate network. To promote their program, you have to sign up in Rakuten first.

They have been around for 30 years, so you shouldn’t have issues promoting their program.

Natalie Jill 

Commission Rate: 30% – 50%

Cookie Length: not disclosed

Affiliate Info: Natalie Jill Affiliate Program

Natalie Jill offers fat loss programs to women. She also coaches women on how to level up their lives by breaking away from destructive habits, and how to increase their brand presence online.

She is a fat loss expert turned high-performance coach, and has a lot of followers on all her social media platforms.

Selling her guides are easy, because she focuses on the pains of most women.

As an affiliate you can earn as high as 50% commission for each sale. Commissions are paid out monthly via PayPal once your commission has reached at least $25.

Go to our most profitable niches guide for more nutrition and fitness ideas and affiliate programs.

Nutrition and Diet Affiliate Programs

supplements affiliate programs
There is no fitness without proper nutrition and diet. Someone said “Abs are made in the kitchen”. Funny, and accurate. This category gives the top nutrition and diet programs you can start promoting ASAP.

Weight Watchers 

Commission Rate: $10

Cookie Length: not disclosed

Affiliate Info: Weight Watchers Affiliate Program

Weight Watchers create and sell safe and easy-to follow weight loss plans. They have had over 50 years of experience developing weight loss plans. A very strong brand, Weight Watchers should convert well to the right audience.

When you become a member, you get a customized weight loss plan, a community and coaching that you can count on.

They also have an app to help you set your goals, get personalized recommendations, and track your progress.

As an affiliate for Weight Watchers you earn a base commission of $10 for every subscriber through you. You get payment every month once you have at least $25 in commission.


Commission Rate: 5%

Cookie Length: 7 days

Affiliate Info: GNC Affiliate Program

GNC offers a premium assortment of health, wellness and performance products. They are a retail store for different brands of supplements, including their brand.

They have multivitamins for men’s health, women’s health, weight management, brain and memory and others.

Affiliates earn 5% commission on each sale, and there is a cookie duration of 7 days. The duration is a bit discouraging, but their popularity helps to balance things out.

Vitamin Shoppe  

Commission Rate: 9%

Cookie Length: not disclosed

Affiliate Info: Vitamin Shoppe Affiliate Program

Vitamin Shoppe is an American leading retailer for nutritional supplements and vitamins. They offer 250,000 products from over 400 brands.

They have been around since 1977, and with over 780 stores across the country, they offer supplements, proteins, healthy weight support, aromatherapy herbs, natural beauty products and more.

As an affiliate, you earn 9% commission on each sale.


Commission Rate: 20%

Cookie Length: not disclosed

Affiliate Info: Organifi Affiliate Program

Organifi is a plant based superfood company. They create delicious superfood blends, that are made with whole food, organic ingredients and very little sugar.

You can choose to buy products individually, or in bundles.

As an affiliate, you can earn as much as 20% in commission for a sale. You also get discount codes to share with your audience at 15% off. This means more sales and money for you. Organify also has subscription products. These pay lifetime recurring affiliate commissions — nice.

IdealFit Affiliate Program

Commission Rate: 8%

Cookie Length: 30 days

Affiliate Info: IdealFit Affiliate Program

IdealFit is a dedicated female fitness brand that offers sport nutrition products, including vegan and organic protein products.

They started in 2015, and are really growing fast. In addition to their nutrition products, they sell sports clothing and a limited range of fitness accessories.

One of their distinctive features is that they offer a number of training ‘challenges’ for free. So your visitors get free training and meal plans which increases conversion.

Their program is promoted by Awin, so you have to register with Awin. You earn 8% commission on sale. With an average order value of $55.  


Commission Rate: 10% – 50%

Cookie Length: 30 days

Affiliate Info: BulletProof Affiliate Program

Bullet Proof is a company that sells high performance products ranging from coffee, to supplements, to proteins, food & drinks and many more.

As an affiliate with Bullet Proof, you can earn from 10% to 50% commission per sale. There is also a cookie duration of 30days, so even though your referral makes a purchase 29 days after visiting the site, it is credited to you.

How to Promote Fitness Affiliate Programs

Now you know what fitness affiliate programs to promote, how do you market it?

The first thing you need to understand is that just signing up for an affiliate program, and putting the link on your site won’t help you make sales. You have to send visitors to that link. And the visitors must come with buying intent to be most successful.

SEO & Content Marketing

Some of the products like equipment will work well with the traditional SEO content marketing approach. You create review articles that establish use as an authority on fitness equipment. You can create specific clusters of content around equipment categories like treadmills, weights, rowing machines, etc.

The idea is to create enough content that you are the go to resource for that type of equipment. One “Best Treadmill” roundup article will not likely not get much SEO traffic. A better strategy is a pillar post of how to choose a treadmill and individual posts reviewing specific models along with info posts about treadmill.

Landing Pages and Focused Traffic

With this strategy you can use a combination of traffic sources. You still want SEO traffic but also email mailings, social media or purchased ad traffic.

The landing page is where all of your warm traffic is sent after you have created sufficient trust in you and the value of the product. In the case of email traffic you would want to have an autoresponder sequence. You don’t sell anything for the first few emails. You goal is to inform and build trust. Typical some form of ebook or other free download is used to get the prospect into the email sequence.

If you have an audience that knows you you may want to consider using a FaceBook or other advertising pixel on your related content. You can then have a paid ad campaign to direct people to the landing page.

Another way would be commenting in forums and blogs on fitness and wellness. Give real value by answering questions, then if needed, recommend your affiliate program to them. You want to be subtle with this to not look like a spammer.

You can also use social media to promote your link to the landing page.

These techniques work best for higher commission products. With low-paying offers the cost of ads or your time setting up funnels and email auto-sequences will not have a good ROI.

Wrapping Up

Can you really make good money from fitness affiliate programs?


It is consistently one of the top 5 most profitable niches and worth investing time and resources on.

Although the niche is pretty competitive, just ensure you do your research, and focus on a sub-niche. Coupled with the right marketing strategies, some of which i mentioned above, you can rake up good money from this niche.


Why fitness affiliate programs?

They pay well, convert well and are evergreen.

What kinds of fitness affiliate programs are there?

There are programs for equipment, training, nutrition, dieting and more.

Are fitness affiliate programs competitive?

Many are. Particularly the high paying weight loss and supplement areas. It is best to do a competitive analysis and find a sub-niche to start with.