Nordstrom Affiliate Program
Types of products: Luxury goods & fashion
Where to join: https://rakutenmarketing.com
Commission structure: 2%-11%
Cookie length: 14 days
Payment Methods: Bank Transfer, Check
If you are a popular fashion blogger and you think that now is the time to start earning via affiliate networks. Nordstrom may be a good program for you.The brand is loaded with luxury items related to men and women fashion. In addition, it is one of the most popular high-end stores in America.
Let’s take a look at the Nordstrom affiliate program …:
How to Join the Nordstrom Affiliate Program
Nordstrom’s affiliate program is managed by Rakuten Marketing. As a premium luxury retailer they are fairly selective about who they approve.
The minimum threshold for payment is 50 USD. However, you can increase the threshold considering how much you are expecting to earn from Nordstrom.
As mentioned before Nordstrom is a luxury retailer. Similar programs would be the Macy’s Affiliate Program.The product categories that you can promote include:
- Department Store
- Clothing & Accessories
- Health & Beauty
Nordstrom Affiliate Commission Rates and Rules
Though the commission rates are officially 2%-11% almost all products pay just 2%.
The cookie length is a generous 14 days.
Affiliate Tools and Support
Rakuten is a great affiliate marketing company. They will provide you with e-mail swipes, product links and banners. In the case of Norstrom they have:
- Email – 103 swipes
- Product Links – 868745 links
- Banners & Images – 403
How to Promote Nordstrom Online
Nordstrom is a luxury and premium retailer. You need to have an audience that resonates with this end of the market. Luxury goods require a great looking website and polished copy. Content marketing is the typical way to promote these types of products with reviews and other types of information.
Additionally, if you have an e-mail list of high-end buyers a good e-mail campaign would be effective.
Pros and Cons —
Nordstrom Affiliate Program
Largest Fashion retailer
Variety of products are available
Perfect for fashion bloggers
Low 2% commission for most products
Can be difficult to get approved
How much does Nordstrom pay its affiliates?
Nordstrom pays on a sliding scale of 2% -11%. The rate varies based on the department of the purchased item.
How long do you have to make a sale from someone who uses your affiliate link?
Elegant Themes has a 14-day last touch cookie. As long as the customer purchases within 14 days of arriving via your affiliate link you will receive the commission.
What products are eligible for affiliate sales?
All items at Nordstrom.com, with the exception of gift cards, are eligible for commissions.
Does Nordstrom run its own affiliate program?
Nordstrom's affiliate program is managed by Impact Rakuten Marketing. Rakuten provides all affiliate support and marketing materials.
Should You Become a Nordstrom Affiliate?
As a luxury retailer you need to have an audience for high-end goods. Though the commission rate is 2%-11% most referrals will only generate 2%. I generally would not recommend any program that earns less than 3%-4%. It is just very hard to get a return on your marketing investment. If you are specializing in luxury goods it make make sense – otherwise I would look for better paying programs.